Company Information
Located in Indianapolis, Indiana, Swing Science was formed on September 1, 2000, as the result of a market spin-off from Rapport Composites, the World’s #1 Producer of Filament Wound Golf Shafts. Several former employees along with outside investors purchased the after-market segment of the business from Rapport and started a new company called Swing Science. The Company’s product mix has changed significantly since those early years and now includes clubheads and grips to compliment its shaft offering and will continue to evolve going forward as new market opportunities are identified. Most noteworthy to the company’s growth are the product additions under the Swing Science brand introduced in 2006 now representing a quarter of total company sales. What’s more, the business has grown from a single product line in 2000 to over a dozen lines a decade later!
The economic turmoil not withstanding, the last few years were interesting years for the entire golf industry in particular on the custom clubmaking side of the business. It become evident over the past few years with the big box movement of mega golf retailers, we began to see a real contraction with independently owned custom clubmakers. Coupled with the economic challenges of this past year there has been a noticeable decrease in the number of specialty retailers dedicated to custom fitting with golf club components.
Despite these industry dynamics, it is our opinion at Swing Science that those clubmakers who have remained viable during these tumultuous times will be wiser, stronger and positioned to take advantage of new market opportunities that will invariably present themselves in the coming months. Additionally, we believe the “Big Experiment” with independently owned clubmakers custom fitting with “Pro Line” equipment has proven difficult and unprofitable and that there will be a return to fitting golfers with equipment specifically designed for custom fitting from both a performance and economic standpoint.
Swing Science is truly a “Custom OEM” company and with the successful launch of the Fitting Center Program in 2008 it is my goal to grow this valuable network of retailers by bringing them products designed specifically for their shops needs. Currently the company offers a wide array of highly customizable products to meet every player profile and also includes a series of “Custom Fit” shafts that were designed to compliment our clubheads from both a performance and cosmetic standpoint.
Going forward we will continue to emphasize our mission to provide Original Equipment for the Custom Clubmaker while delivering it through our network of Custom Fitting Centers.